Graphic design trends come and go. Some of them stay longer and turn into classic design styles, others never reemerge. But it's a responsibility of a graphic designer to analyze the trends and decide whether they are relevant. With the right approach, trends help ... Continue reading
Clients are usually a tough set of people whom graphic designers find harder to convince about a design’s worth for their business. Most such clients are unsure of a design shown to them as they get easily confused. Sometimes, they are unable to clearly ... Continue reading
The recent logo revamp of Slack — a leading team collaboration tool— has attracted controversy since the time of its launch. The controversy is over its look which seems to be a Nazi Swastika. It’s because of the negative space used in the logo design.
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In a competitive business world, companies now want to create different specific identities to address a varied set of consumers. A corporate house no more represents itself in a cliched way. Instead, modern companies build images and identities based on the feature of a particular ... Continue reading
Video content is a type of content that includes videos such as vlogs, animated GIFs, customer testimonials, live videos, webinars, and recorded presentations. When it comes to using videos for marketing, the trend is snowballing. It's because good quality, thoughtfully created video leaves a ... Continue reading
Does your brand appear consistently across your company and all your marketing channels and platforms? Can your employees and partners find up-to-date brand assets like logos and images easily? Brand awareness is necessary as it drives people’s attention towards the brand, helps ... Continue reading
ChatGPT has been the talk of the town in recent months for its immense ability to get detailed answers to queries. It is now seen as replacing Google when accessing the information on a given topic. In addition, businesses see ChatGPT as a tool for ... Continue reading
If you want to boost your online presence, getting connected with prominent bloggers can help you in many ways, such as increasing brand awareness, earning new backlinks, promoting existing content, landing guest blog opportunities, etc. Of course, an effective authority blog outreach strategy is a ... Continue reading
With cut-throat competition in the eCommerce industry, you’ll have to stand out and create a unique brand identity to thrive in your niche. Though there are many factors that carve out a successful path for you, a well-designed logo is perhaps the ... Continue reading
A histogram is used to represent the distribution of numeric data. It is widely used in marketing, e-commerce, education, HR, healthcare, real estate, and other industries where the variables are continuous. It defines the probability distribution of continuous variables. You can interpret the data ... Continue reading
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